Listen to Magic

For nearly two decades, Pimps of Joytime has been the vessel of Brian J (a.k.a. Gitkin), a veteran producer, guitarist, and songwriter whose unrelenting creativity fuels everything he touches. From the band’s earliest grooves in Brooklyn to stages across the U.S. and Europe, Pimps of Joytime has built a reputation for electrifying live shows that blur the lines between funk, soul, Latin, and rock & roll. The group has logged thousands of miles on tour, igniting crowds at festivals and clubs around the world. At the heart of it all is Brian J’s vision—restless, inventive, and always seeking new ways to move the body and spirit through music. Their latest single, “Baby,” continues that tradition. A collaboration with Anthony AC Cole—a descendant of the Nat King Cole lineage and a deeply respected multi-instrumentalist—the track is pure old-school funk: live instruments, raw pocket, and soul to spare. It’s a reminder that Pimps of Joytime remains as vital as ever, delivering music that’s timeless, gritty, and impossible not to dance to. With a legacy of touring, a catalog that bridges genres, and a creative drive that never slows down, Pimps of Joytime stands as both a seasoned band and a force constantly reborn.