Listen to No Meio do Baile

One of the most promising names of the new wave of São Paulo funk, Yuri Redicopa is an MC, songwriter, and model. He rose to prominence with hits like “Puta Mexicana”, “Bebe Tá Solta” and “ritmada da Laura”, amassing over 400 million streams. His tracks, created in collaboration with various DJs, blend infectious beats with lyrics that reflect life in the favelas, frequently going viral on social media and even becoming soundtracks for football players’ celebrations around the world. Beyond music, Yuri stands out for his bold style and authenticity, becoming the face of fashion campaigns and collaborating with both independent and global brands. A true icon for a connected and creative generation, he moves effortlessly between funk, streetwear, and internet culture — and of course, a favorite among them all.